The unwritten rules of the Art & Architecture parking lot go as follows: Pay by the hour parking is free, if you can’t find parking get in line, and wait your turn.

Everyday around lunch time the lot fills up and people line up by the building exit in the hourly parking section awaiting departing drivers, hoping they’ll be led to a coveted parking spot.

Inspired by the commotion, I created a company to help mitigate the daily chaos.

STAMPS PARKING CO.

PROCESS

RESEARCH

After conducting informal interviews with parking regulars and attentively observing parking patterns, I decided to focus my company’s efforts on the yellow side of the lot.

UNIFORM

Dressing in standard University of Michigan colors, I acted as a parking attendant and helped connect parking seekers to departing drivers.

SIGNAGE

By the end of the stairs hand drawn signage was placed to inform drivers of where to wait for parking.

Wayfinding created with chalk on the pavement of the parking lot was also featured to tell drivers which 

direction would lead them to the yellow lot.

SURVEYS

Set up by the parking meter booth, I gathered information about participants satisfaction with the services provided and feelings towards the parking lot structure, collecting data in the form of paper surveys.

PAMPHLETS

In the last component of this performance, I handed out informational leaflets on the back of queue tickets, which informed drivers of their place in line. The leaflets provided information on how drivers could personally help solve with the overcrowding problem.

DOCUMENTATION

SELECETED INTERACTION

COMMERCIAL